A Sports Bra That Reduces Your Breast Bounce By Up To 60%

Berlei launches a sports bra style to fit every shape, size and activity. Whether you are an avid runner, tennis player or just love going for long walks, Berlei has you covered for maximum protection and support.

Regularly worn by tennis sensation Serena Williams, Berlei is dedicated to protecting women against breast damage caused during exercise, and so has engineered with the AIS and the latest innovative technology a unique Support Factor (SF) rating exclusively for Berlei Sports Bras. Dependent on the exercise intensity, the SF factor can reduce breast bounce by up to 60%. Berlei sports bras are the only range to be tested for breast bounce reduction and endorsed by the AIS (Australian Institute of Sport).

Bounce Campaign Image smallBrittany Ball Bouncing Down SML HRC small

Sitting at a rating of SF2, Berlei have just launched the Berlei Electrify Crop top in Black or Blue RRP$39.95 with a medium impact rating and is the perfect crop top for low impact activities such as Yoga and Strength training and features a racer back design for a fun and fashionable workout. Then there is the Berlei underwire Electrify Contour bra new colour of Red Flair for RRP$49.95 for those of you who prefer an under wire for added support. A wonderful colour option to brighten a dull outfit.

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As one of Australia’s leading fitness models and health bloggers, Bianca Cheah is a picture of glowing wellness. A businesswoman, entrepreneur, brand ambassador and one of the country's most high profile models, Bianca is a force to be reckoned with and is dedicated to sharing her wellness and health philosophy to Australia and the world. With a background in design, media and both the beauty and fitness industries, the Queensland-born beauty has spent the past decade becoming an authority on health, stylish living and wellbeing. Seeing a gap in the market for a stylish health and fitness site, Bianca launched a blog called Sporteluxe in December 2012 and in less than a year transformed it into the country's most innovative and exciting digital publication. Today as founder and Managing Director of Sporteluxe.com, Bianca is not only the face of Sporteluxe but oversees the strategy and direction, is the driving force behind the brand and has built the go-to site for everything luxe health, luxe fitness and luxe living and has now become a mini health empire for those who seek out inspiration daily. The Bianca Cheah empire continues to grow as she embarks on a number of exciting new collaborations, projects and business ventures in the beauty and health spheres.