Want to know what goes on behind the scenes when one of Australia’s favourite models spends the day shooting a leading health brand’s advertising campaign on an idyllic beach in Byron Bay?
Well, this video here pretty much sums it up!
Yoga instructor and model Ashley Hart recently joined a crew of film, fashion, marketing, hair and make-up experts to shoot a five new 30-second television commercials for top Australian supplement brand Swisse Wellness.
Ash has worked with the nature-focused company (which was recently announced a major partner with Wanderlust festivals in Australia and New Zealand) as an ambassador since 2013, which makes perfect sense given her much-lauded love for holistic health and mindful living.
“I am extremely passionate about ensuring I make the time to prioritise my health and wellness,” says the recently-married model who is now based mostly in the US, but often travels back to Australia for work and family commitments. “If I am shining on the inside, I have confidence everything I am putting out is the best it can be.”
If you just happened to be wandering along Tallow Beach in beautiful Byron Bay on Sydney’s east coast last month, you may have spotted Ash posing for this shoot. Likewise if you were a guest at the prestigious, nature-enclosed Byron at Byron resort, where she and the crew stayed and served as a backdrop for parts of the television commercials, as well as this behind-the-scenes video.
It’s easy to see just why crews, media and brands like Swisse love working with wellness icon Ash – you get plenty of glimpses of her warm, inclusive, fun, infectious and easygoing personality in this clip. Perhaps it’s all that yoga teamed with healthy living that feeds her blissed-out glow. Yep, we’ll have what she’s having!